The UK Search Awards have been celebrating the expertise, talent and achievements of the search industry for half a decade and are regarded as the premiere celebration of SEO, PPC and content marketing in the UK.

To win Best SEO Campaign or Best PPC Campaign, judge James Murray of Microsoft UK said: “The standard of entries for these categories is always really high and often the deciding factor here is “what would I be willing to stake my reputation on?”, “what would I be most proud of if I ...
To win Best SEO Campaign or Best PPC Campaign, judge James Murray of Microsoft UK said: “The standard of entries for these categories is always really high and often the deciding factor here is “what would I be willing to stake my reputation on?”, “what would I be most proud of if I was submitting these entries?”

For me, the winner has to not only exceed the expectations of the client in terms of delivering results, but also has to do something different which we as search experts can all le...
The UK Search Awards have been celebrating the expertise, talent and achievements of the search industry for half a decade and are regarded as the premiere celebration of SEO, PPC and content marketing in the UK.

The awards attract hundreds of high quality entries each year, but what does it actually take to make a lasting impression on the judges amongst such strong competition?

There are three basic criteria points that the judges have stated they would hope to see from all entries in any category: ...