The awards will be judged by a panel of industry leaders and experts. The judging is a rigorous two stage process including pre-scoring to determine shortlists and a judging meeting where entries are discussed and evaluated in detail to decide the winning entries.

From a transparency perspective, we may video aspects of the judging session to show on the evening and to give entrants an insight into why our winners were chosen.

DAWN ANDERSON

LECTURER IN DIGITAL AND SEARCH MARKETER, RESEARCHER AND INTERNATIONAL SEO CONSULTANT, MMU |

Past roles at Carat and Latitude, working on search marketing campaigns for major brands.

International Search Marketing Conference speaker on SEO and Digital Marketing Strategy.

International SEO Consultant to brands in-house teams covering ecommerce, sports, travel, food and nutrition, legal, finance and insurance.

A decade in SEO.  Researcher into search engine crawling and crawl efficiency.

JIM BANKS

CEO, SPADES MEDIA |

Jim has over 18 years of digital advertising experience.

Since then he’s spent in excess of £220 million buying traffic for over 1000 companies.

Jim is a keynote speaker invited to speak at industry events around the world, including Pubcon, Retail Global, Marketing Festival, Friends Of Search, Hitpath Masters Conference, a4uexpo, SES, SMX and Affiliate Summit.

Jim has been a regular fixture on the judging panel at the UK, European, MENA and US Search awards for the past four years and is a returning judge for this years UK Search Awards.

Never one to shy away from giving an opinion or pulling punches, Jim enjoys critiquing entries at the Awards and seeing what the search community thinks is worthy of winning.

DAN BARKER

DIGITAL, MARKETING, ECOMMERCE, ANALYTICS CONSULTANT |

I work with website owners to help improve their results. Usually the broadest objectives behind my work are to 'make more money' or 'reduce costs' for companies, but they can cover any other business goal.

I have a background of more than 10 years working with companies to improve their results through the web. Alongside that, I have a first class degree in Software Engineering, a post-grad certificate in Digital Marketing (top of class) and scored 88% in my last Google Advertising exam.

Today I work either direct with clients or through a couple of great agencies.

Projects can be at a strategic or tactical level. They usually (but not always) involve one or more of the following:

Specialties: Analytics, Search (SEO/PPC), Email, Conversion, Affiliates, Usability, Content, Ecommerce, Social Media, Design, Development, Customer Acquisition & Retention.

There are a few brief examples of things I've been involved in here on LinkedIn, or take a look at www.barker.dj & you'll find a little bit more there.

BART BERLINSKI

CEO, MaxROY.agency |

LIANG CHEN

Head Of SEO (Organic Acquisition), Premier Inn |

Liang Chen is the Head Of SEO at Premier Inn responsible for all things organic acquisition. Premier Inn is the UK’s biggest hotel brand, offering quality accommodation at affordable prices across the UK and in Germany. Premier Inn is consistently rated the UK’s Best Value Hotel Chain by YouGov, and are highly recommended by TripAdvisor at many locations.

Liang is technically minded digital marketer with 10 years of experience primarily in SEO, but also in UX, CRO, PPC and Analytics helping enterprise and SMB to connect and engage with their customers online organically having previously worked at Receptional as the Head Of SEO and RS Components as the Global Technical SEO Manager. He has also been a speaker at BrightonSEO and Travel Marketing Conference.

VICKE CHEUNG

SENIOR DESIGNER, DISTILLED |

Having joined Distilled’s Creative team in 2012, Vicke has established herself as core part of the team in leading the design and production of creative content. With clients ranging from established brands, such as Staples and Gocompare, to tech-startups, such as Podio and JustPark, Vicke’s work at Distilled has featured in a whole host of top-tier publications including Time Magazine, The Guardian and Huffington Post to name a few, and has also been recognition in the shortlist of several Information is Beautiful awards over the years.

DAVID CRAWFORD

Founder, The Digital Strategy Unit |

David Crawford has worked for the last 25 years in marketing and digital agencies of all shapes and sizes.  He was most recently Managing Director of Branded3, one of the UK’s leading search agencies, and has also held senior positions at McCann, BJL and twentysix.  He has worked directly with clients such as American Airlines, UPS and Bentley as well as help a couple of tech start-ups develop and deliver their digital & marketing strategies.  He now works with creative, digital and tech agencies as a Non-Exec Director, Board Advisor and Coach.

LAURA CRIMMONS

FOUNDER, SILVERTHORN |

Laura is the Founder of Silverthorn, a PR, social media & content marketing agency. Laura is a regular trainer and speaker at industry events such as INBOUND2017, Learn Inbound, UnGagged Vegas, Yoastcon, SMX München and BrightonSEO, where she has delivered the link building/Digital PR training since 2013.

She won PR Moment’s Young Professional of the Year 2017, was named in The Drum’s 2017 50 Women in Digital Under 30 and was nominated for the CIPR’s Outstanding Young Communicator 2017.

 

MIKE DEYES

DEPUTY DIRECTOR OF MARKETING, UNIVERSITY OF LIVERPOOL |

Mike joined the University in 2008 from Manchester Metropolitan University where he was the Internet manager, responsible for all digital activity. Prior to joining MMU, Mike spent a number of years at two national charities working on award winning fundraising and media relation campaigns.

HALIDE EBCINOĞLU

PARTNER, KUBIX DIGITAL |

Halide is a digital marketer with over 12 years of experience in Search Engine Marketing, Search Engine Optimization & Business Development.  She has a strong passion for all Search & Inbound related marketing issues. She has worked at Google Dublin before she has founded her own Digital Marketing Agency.

She is now Co-Founder at Kubix Digital, a search-focused Digital Marketing Agency based in Istanbul & Berlin. She says that she loves her job, because she lives and works for the values that her company and she represents: Taking Ownership, Thinking & Working Smart, Communicating with each other, whether it's a teammate or a client.

With her side project Women Digital she is aiming to empower women to advance their knowledge and collaboration in the digital marketing landscape.

NEIL HARDY

DIGITAL DIRECTOR, SHEARINGS LEISURE GROUP |

BILL HARTZER

SEO CONSULTANT |

Bill Hartzer is an independent SEO Consultant. He relies on his 20 years of direct SEO experience to provide technical SEO audits of websites, as well as technical link audits and link cleanups of websites. Mr. Hartzer is known worldwide for his research on the topic of search engine optimization and the New gTLD domain names, as well as Dot Brand domain names. He provides research and marketing of white papers and case studies related to the New gTLDs, as well as consulting related to domain migrations.

MOTOKO HUNT

SEARCH MARKETING CONSULTANT |

Motoko has been providing the online marketing services targeting Japan, Asia, and other markets to companies from around the world for since the mid '90s. Her search marketing consulting services with her extensive knowledge of Asia and Japanese market have been highly valued and made a big impact on some of the world’s popular multi-national brands’ search marketing campaigns.

A number of her articles have been published on industry websites and printed media. She also writes about the Search Marketing and SEO on her blog and other websites. She is a frequent speaker at the search marketing conferences globally and gives seminars and training about International search marketing, In-House SEO, and Enterprise SEO.

In 2014, she received the Best Consulting Awards form the US Search Awards. 

KRISTAL IRELAND

HEAD OF ECOMMERCE AND RETAIL TECHNOLOGY, LONDON NORTH EAST RAILWAY |

Previously voted as one of the UK's Top 30 Women in Digital Under 30. A specialist in Social Media and Digital Brand Strategy, Kristal is an award winning, strategic and experienced digital marketing expert. A regular digital conference speaker and industry commentator Kristal has worked in digital for over a decade developing digital solutions for some of the UK’s biggest brands.

SAIF JARAD

MANAGING DIRECTOR, CHAIN REACTION |

Saif Jarad is an internet entrepreneur who founded the 1st online performance marketing company in the Middle East back in 2010 “Chain Reaction” and he is the current CEO of the company. At the moment Chain Reaction has 4 offices across the region, serving regional and local brands including some Fortune 500 companies in the region.

Award winning agency, Chain Reaction has become the region’s 1st Google analytics premium partner hiring more than 35 digital experts.
He is a speaker at many regional events and a digital marketing trainer.
Saif has also managed to sign representation deals for the Middle East region with Baidu from China and an agency partner deal with Yandex from Russia.

Saif holds a BSc in Robotics Engineering and enjoys teaching Yoga in his free time.

DOMINIK JOHNSON

KEY ACCOUNT DEVELOPMENT DIRECTOR, YANDEX |

Dominik Johnson is Key Account Development Director at Yandex. In this role, Dominik forges, develops and reinforces the company’s partnerships with the leading brands and digital agencies in Germany, Europe and MENA.

Dominik is one of Germany’s top-100 managers, according to Werben & Verkaufen (W&V), the country's leading magazine for marketing and advertising. He is also a contributing author at a number of online publications on search engine marketing and a sought-after speaker at industry events and conferences in Germany and around the world.

Before joining Yandex, Dominik served as Executive Manager for a full-service international performance-based marketing agency, where he was initially responsible for social media marketing and then took on an executive role. He is credited with building a global network of independent performance marketing agencies, the Global Performance Alliance (GPA). With over ten years of experience in digital marketing, Dominik has a deep understanding of the market and a prescient sense for new trends and initiatives.

MIKE KIRWAN

Founder/Director, 3 Monkeys Consultancy |

Mike was Commercial Director at digital marketing agency Latitude for 11 years where he worked with a number of high profile brands such as bet365, Tesco Bank, Post Office, Saxo Bank and even Brewdog! He has since set up his own business consultancy acting as both an experienced troubleshooter and Board Advisor for brands and agencies alike. Before being all things digital, he worked for over a decade in more traditional advertising agencies including Yellow M, BJL and Gyro International. He has an award-winning and innovative approach to business strategy - by keeping it simple, creative and ensuring real focus.

Mike loves working with business owners, in-house teams and has recently been working with agencies looking to drive ambitious growth, improve process and develop their internal management teams. 

JUDITH LEWIS

FOUNDER AND CEO OF DECABBIT CONSULTANCY |

Judith Lewis is the founder of the deCabbit Consultancy specialising in integrated digital marketing consultancy and execution. She is a specialist integrated online marketer with skills in SEO, PPC, and Social Media Marketing as well as other digital marketing techniques. She has been doing SEO since before it had a name and has worked both in-house and agency-side. 

She has judged both UK & EU Search Awards, is a founding everywoman Modern Muse and is the coordinator for London Girl Geek Dinners.  Having both an in-house and agency background, her clients have included Google, Virgin, NSPCC, Zopa, Slendertone, the Guggenheim, SAP, Amadeus, Blue Cross, & ShareThis. She works from planning through to execution, integrating her digital expertise through research & analysis, design & build through to deployment.

Judith writes for the SEO Chicks and Mostly About Chocolate as well as the Huffington Post.  She speaks at various conferences around the world and is passionate about teaching and helping businesses large and small (as well as chocolate).

LUIS NAVARRETE GOMEZ

HEAD OF GLOBAL SEARCH MARKETING, THE LEGO GROUP |

Luis Navarrete-Gomez is the Global Head of Search Marketing for The LEGO Group. Based in London he is responsible for all SEO and Paid Search activity for LEGO.

Luis has over 15 years’ Digital Marketing experience in helping corporations use the web to drive online visibility and generate leads that have resulted in new business online.

Gerasimos Nikolopoulos

CEO, adaplo |

ELI SCHWARTZ

DIRECTOR OF MARKETING, APAC |

Eli Schwartz is the Director of Organic Product for SurveyMonkey, the world’s leading People Powered Data platform enabling curious individuals and companies – including 99% of the Fortune 500 – to have conversations at scale with the people who matter most. He oversees SurveyMonkey’s SEO and viral product strategies for the entire product portfolio. Prior to his current role, Eli was the Director of APAC Marketing for SurveyMonkey based out of Singapore. In this role, he oversaw a significant expansion of SurveyMonkey’s user penetration all across the Asia and Oceania regions. Eli is also a frequent speaker at marketing and growth conferences and a regular author for popular business and marketing publications HuffingtonPost, Business2Community, SearchEngineJournal, and Business.com.

ALEYDA SOLIS

INTERNATIONAL SEO CONSULTANT & FOUNDER |

Aleyda Solis is an International SEO Consultant, service that she provides with her boutique consultancy, Orainti; a blogger (Search Engine Land, State of Digital and Moz), speaker (with more than 100 conferences in 20 countries in English and Spanish) & author (of "SEO, Las Claves Esenciales"). 

Awarded as the European Search Personality of the Year in 2018, included in Forbes top 10 online marketing experts to follow in 2015, in Entrepreneur as one of the 50 online marketing influencers to follow in 2016 and in Hubspot as one of the 59 Female Marketing and Growth Experts You Should be Following, Aleyda has also been interviewed in publications such as The Huffington Post

From helping world renowned brands like Eastpak or Under Armour to startups like The Hungry House and Zillow, working in competitive SEO industries, to multilingual environments or Web migrations: Aleyda has not only developed a deep SEO know-how, but also diverse experience that she uses to help succeed her clients in challenging scenarios. 

RICHARD SHOVE

HEAD OF SEO, notonthehighstreet.com |

PATRICK STOX

TECHNICAL SEO, IBM |

Patrick Stox is a Technical SEO for IBM. He writes for many search blogs and speaks at conferences. He's an organizer of the Raleigh SEO Meetup (the most successful in the US) and the Beer and SEO Meetup and was founder of the Technical SEO Slack group.

NAGUIB TOIHIRI

SEO DEPARTMENT LEAD, RBBI (DUBAI) |

Naguib Toihiri is currently leading the SEO department at RBBI, Dubai-based Digital agency. He has been awarded Personality of the year 2017 at the first MENA Search Awards in Dubai. Passionate about all things digital, he has over 8 years’ worth of experience managing SEO campaigns for international and local brands. Having worked as a SEO specialist in France at Orange, he joined RBBI in 2013 as a SEO Manager helping enhance the performance of top Middle East brands in various sectors, including Qatar Airways, EMAAR, and Jumeirah Group. Naguib started sharing his experience and knowledge since 2015 through workshops providing insights in SEO and digital strategies. More than 60 professionals from 25 companies and universities in UAE attended the workshops in 2016.

TIM VICKERY

Head of SEO (Europe), Samsung Electronics |

NEIL WALKER

DIGITAL DIRECTOR |

Neil original entered the world of Search in 2002 as the technical mind behind a start up by the name of Just Search. In 2004 he had successfully secured a first page position in Google UK for the term “SEO” and similar phrases which led to experience within blue chip consultancy, SME and ecommerce projects. In 2007 Just Search was acquired by Swedish listed company Getupdated Internet Marketing where Neil took the role of Group CTO and led the technical expansion from the UK and Sweden into France, Italy and Ireland helping the company to operate a turnover in excess of £30m and gain the vanity ranking term of “SEO” in the majority of markets entered.

Neil started consultancy in 2009, Here he works consulting with other Digital Agencies to affiliates or in-house teams. He is passionate about the web, extremely focused and fanatical about technology which has led him to speak at conferences around the Globe from Silicon Valley to Stockholm and Reykjavik among others.

GERRY WHITE

SEO & ANALYTICS CONSULTANT, JUSTEAT |

Gerry is a technical marketing consultant working with Just Eat supporting SEO on the 14 sites they operate around the world, including apps, mobile, technical and outreach. Ensuring that the sites are organic leaders in the markets they operate in.

With an 17 year history in digital – Gerry has worked on sites from the BBC, McDonalds, Premier Inn and DirectGov in various roles from digital analyst, site search but usually in SEO, as well as spending a large part of his career agency side.  Gerry also co-runs a digital roundtable conference called TakeItOffline which aims to replicate the best of the post pub conversations, typically in a pub.

NICK WILSDON

SEARCH PRODUCT OWNER, VODAFONE |

Nick started his online career in 1998, giving his first SEO seminar two years later in Brighton. After moving to Moscow, he became an expert on Russian search, working with gaming clients across CIS markets. During this time he was involved in the Russian start-up community, working with Yandex, RF parliament members and the US State Department. 

Since his return to the UK, Nick has held head of department roles at Arena Media, part of the Havas Media Group and within the Dentsu Aegis network. As the SEO lead at Vodafone Group, he is standardising and improving online performance across 22 markets and 55 partner markets. He is particularly interested in mobile SEO, cross-channel campaigns and joining up the dots in a logical way.

MURAT YATAGAN

VP OF SEO, BRAINLY |

Murat Yatagan is a distinguished international freelance SEO Consultant with more than 10 years of expertise on SEO and UX, of which 5 years derives from his Senior Product Analyst role at Google Search Quality Team in Ireland. Murat was involved in several sub teams at Google, such as web spam fighting with a specialized approach on manual actions, reconsideration requests, site recoveries, backlink profile analysis and community management. Apart from that, Murat gained expertise on technical SEO, high quality content creation strategy, outreach and international SEO throughout leading an SEO team at Global Savings Group (Germany) and Brainly (Poland), plus managing 65+ clients globally from various business verticals as a freelancer.


Murat is a member of Advisory Board at two startups from Turkey (KTH and Indisera) focusing on growth strategies and technical consultancy. He has been a Judge for UK Search Awards, European Search Awards and MENA Search Awards since 2016. He's a regular speaker of industry events, podcasts and meet-ups. As an active member of the SEO Community, he is authoring on organic search and digital marketing. Plus, he offers in-company SEO trainings and occasionally gives lectures on SEO at universities.

LUKASZ ZELEZNY

HEAD OF ORGANIC ACQUISITION, SOCIAL MEDIA SPEAKER AND SEO EVANGELIST, USWITCHUK |

Lukasz Zelezny is the head of organic acquisition at Uswitch.com, a UK based price comparison website with offices in London. Leading his team, he is responsible for the uSwitch.com brand’s organic visibility, conversion rate, traffic and engagement. Lukasz is a hands-on person; he spends lots of his time keeping up to date with the changes in the technology of online marketing.

Lukasz started his career in 2005 and has since been responsible for the organic performance of a number of companies including HomeAway, Thomson Reuters, The Digital Property Group and Fleetway Travel.

He is a graduate from the Silesian University of Technology with a BA in Marketing.

In 2015 he traveled 75,000 km speaking at many SEO and social media conferences including ClickZ Shanghai China, ClickZ Jakarta Indonesia, SiMGA Malta, SES London in United Kingdom as well as conferences held in Europe; Marketing Festival in Brno, Brighton SEO in Brighton, UnGagged in London. Every year he is actively participating in 10 to 20 events as a SEO/Social Media keynote speaker. Additionally, he organizes workshops where he is sharing tips around SEO, Social Media and Analytics.